We’re so proud of who we are and what we’ve built. We’d love for you to get to know us.

Our story

Imagine breaking from tradition to ensure a brighter future for generations to come.

At Nature Fresh Farms®, we’re committed to nourishing people and the planet through greenhouse farming. Nature Fresh Farms have been family-owned since 1999. Our goal is simple and profound to us: to cultivate a kinder, healthier future. And decades later, we’ve become one of North America’s largest vertically integrated leaders in greenhouse grown produce. We’re growers, for sure, but in more ways than one. Greenhouse builders, plant nurturers, and partners with like minds and kindred spirits.

Our vision goes far beyond our current accomplishments.

We’re committed to innovation and conservation, to reducing waste and promoting biodiversity, and to creating a friendlier future for all.

To us, a tomato is more than just a tomato.

How can a small red vegetable symbolize such a giant mission to grow food with enormous compassion and care?

The answer’s simple: it represents our respect for the people who enjoy our produce, the communities we serve, and the future generations to come. Pretty sweet we packed all that into a little tomato.

Explore the range
“I founded Nature Fresh Farms® driven by a belief in what people and sustainable agriculture could achieve together, with technology as the tool, not the point. It’s generated a culture that nurtures innovation and breeds achievement. It’s created an atmosphere that encourages everyone to contribute to our vision of a sustainable future. So, at the end of the day, we know it’s not just about what we grow, it’s how we grow it, and who we help grow along the way.”
Peter Quiring Founder of Nature Fresh Farms®

Our cutting edge facilities.

Big change means big commitment. Nature Fresh Farms® operates and markets over 2,500 acres of greenhouses with sustainable technologies across Canada, the United States, and Mexico. We also ship over 300 million pounds of fresh produce to our customers every year, the equivalent of about 37,500 acres of traditional field farming.

How we grow

We believe good food can be grown in kinder ways.

And that’s what we’ve set out to do right from the seed.

At Nature Fresh Farms®, we’ll always be farmers at heart, but with an eye for innovation and a mind for technology, we work tirelessly to advance greenhouse clean growing methods and improve food safety.

We manage pests naturally to reduce pesticides...

...with lady bugs, our faithful guards. Thanks to our Integrated Pest Management system, we can naturally minimize the use of pesticides by using good bugs to tackle bad bugs like mites. Nature Fresh Farms® is also a proud home to 1.4 million bumble bees that naturally pollinate our plants, over 10 million tomato flowers every week plus cucumbers, peppers, and strawberries!

Every drop counts.

We put the green in greenhouse clean. Our closed loop water system creates safe, reusable irrigation that uses up to 90 percent less water than traditional field growing, while continuously recirculating and recycling nutrients for plant growth. The result: lower environmental impact, healthier local ecosystems, and less water used overall.

We nurture nature in smarter ways. To bring the farm into the future, we bring the future to the farm.

Technology that asks plants what’s up? Every plant gets checked on, constantly. In partnership with Dell and Intel, we monitor plant health in real time, so we can act before a problem shows up, not after. It’s how we optimize yields, cut waste, and keep flavor consistent, season after season.

Nature Fresh Farms® Discovery Center.

Just outside Leamington, Ontario, on a 2.5 acre plot sits a greenhouse where consumers and scientists put their heads together to create groundbreaking innovations. Since 2015, we’ve been meticulously gathering consumer feedback to test thousands of varieties of peppers, cucumbers, tomatoes, and berries, so we can bring you some of the world’s best tasting produce. Folks might say we’re a little obsessed in our quest for taste perfection. We’d say they’re right.

Food safety is our top priority.

There is no ceiling to our standards. You can rest assured you’re making the right choice when you choose Nature Fresh Farms®. Not only do we exceed industry standards in production, packaging, and delivery, but we also ensure every step of the process is safe and sustainable. It’s another reason to feel good about choosing Nature Fresh Farms® for your family.

From the greenhouse floor

Our crop teams

Meet the Nature Fresh Farms® team who pick, pack and ship what you eat.

Our team

We don’t just grow produce, we grow people.

Our people are the center of our success. Their passion and drive push our technology, our sustainability, and our taste forward.

Everyone plays an important part in our success. Nature Fresh Farms® is a team atmosphere where everyone contributes their ideas and works together to make amazing things happen. We believe in giving our employees continuous opportunities to learn, and we love watching each other grow.

Leadership

Patrick Criteser and Peter Quiring
Thomas Dreher
Frank Neufeld
Josianne Legare
Dereck Pereira
Matt Quiring
Niels Peter Klapwijk

Patrick Criteser Chief Executive Officer, and
Peter Quiring Executive Chairman of the Board

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